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Writing for Businesses

Businesses, from the smallest outfits to major corporations, often use freelancers for a variety of things. These include:

  • Sales and marketing brochures
  • Advertising copy
  • Website content
  • Product manuals
  • Press releases

Non-profit organizations also need writers for similar applications.

Even if your goal is to be published under your own byline, this sort of work can be a very important way to earn money. Help-wanted ads for business writers, where they exist, normally are seeking full-time or part-time employees, as opposed to true freelancers. Freelance jobs usually are not advertised, and are better found through networking with friends and business contacts.

Expect pay to be generally on a per-hour basis, with the rates negotiable. Large corporations will be willing to pay $100 or more per hour for experienced, skilled freelancers; knowledge, contacts, or prior experience in a particular topic helps but is not necessary. Sometimes, the business or non-profit will prefer to negotiate a flat rate for a given assignment. Intelligent negotiating on your part requires you to estimate how much time you'll need to spend on the project and then estimating the value of your skills as they pertain to the particular topic.

Once you become established in a particular subject area, it is possible to become "known" (if only to the businesses) and then build a steady income from a stable of competing clients.

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