Customized wristbands or bracelets are available
in a rainbow of colors and are made of silicone
or similar rubberized substances. Growing
numbers of people, especially (but not exclusively)
the young, are wearing them. It also is increasingly
common to see someone sporting several at
The phenomenon largely started
wristbands promoting the cancer
foundation launched by champion
Lance Armstrong. Other causes
on the bandwagon, with their
own colors and
imprinted messages. While many
the bands to support certain
others are primarily making a
Accordingly, businesses are using
as a form of wearable advertising,
alternative to caps and T-shirts.
wristbands are more comparable
in cost to
pins and pens.
When ordering wristbands to your
- check the material used; while silicone has
become established as the premium material,
cheaper substitutes are available. Avoid
natural latex rubber because it can cause
allergic reactions in some people.
- shop around among vendors for price; things
to consider include
- set-up fees
- fees for multiple colors
- minimum quantities
- shipping fees.
- examine the quality of imprinting, especially
if you want to have logos or other designs
in addition to text messages; if you are
going to order a large quantity, see if the
company will send you a sample before processing
your full order.